3 Simple Ways to Find Better-Paying Freelance Writing Clients in 2022

Carol Tice

Smart ways to find freelance writing jobs. Makealivingwriting.comNote: If you’ve been looking for freelance writing jobs on content-mill sites and job boards, you’re probably frustrated. Most pay bottom feeder rates. It’s something I’ve been  hearing from writers for a long time. But great freelance writing jobs are out there, you just need to know how to find them. Check out this post from the past to learn how. —Carol.

Do you feel like it’s a pipe dream to find freelance writing jobs that pay pro rates?

I hear a lot of comments like this from writers who are about ready to give up on their writing dreams.

They write me to say:

“It just seems like there aren’t any good-paying clients out there.”

Have to say, I disagree. But whether you think freelance writing is a land of unlimited opportunity or a field no one can earn a living at seems to depend on your personal experience.

If you want to start landing well-paying freelance writing jobs, you probably need to do two things. Here’s what you need to know:

Well-paying freelance writing jobs are out there

Just this past week, I referred a $150-a-post finance blogging gig to my Freelance Writers Den Junk-Free Job Board. And heard from a writer who’s found daily papers that still pay $1 a word. Another writer let me know she dropped a $30-a-post client and replaced them with one that pays $175.

How do you go from getting paid crappy rates for freelance writing jobs to pro rates? The two things that I think matter most are:

  • Make a mindset shift. My experience is that if you have the mindset that lucrative writing jobs are out there and you’re not going to stop until you find them, you can end up earning a nice living.

If you buy into the negativity that all articles are now worth $10, you won’t earn more. So ditch your pre-conceptions for starters.

  • Look for work in the right places. Once you make that mindset shift from scarcity to abundance, you’re ready to look for the kind of clients that will help you move up and earn more.

What can you do to find better-paying freelance writing jobs? Here are three tips:

1. Swim in a smaller pool

Are you looking at mass job boards such as Craigslist, just like 10,000 other writers? Stop.

Instead, find niche freelance writing job boards that fewer writers see, with jobs not all writers could do. For instance, I found some great business-finance gigs with Gorkana alerts. This marketing consultancy also puts out healthcare and media writing job alerts, too.

These more exclusive job listings can take a little sleuthing to turn up — they might lurk on a professional association website, or run on the back page of an industry trade publication. But it will be worth the effort, as the quality of the jobs offered will often be worlds removed from what you see on Craigslist. I got a gig writing for a major TV network’s website through a niche board.

2. Ask around

Get on a local writer listserv or go to local writer networking events. For instance, I’ve attended local Media Bistro live events in my town, and belong to a Seattle LinkedIn group, Women in Digital Journalism, that’s a gold mine of info about markets in my town. (These are also great places to get referral business, too.)

Especially for local markets, other writers in your town are the best sources to get the real dirt. Who takes six months to pay you? Who pays $1 a word?

Who’s growing, and who’s about to fold? Other local writers can be a great source and save you a lot of time. So find your local equivalent of these types of networking groups, whether virtual or in-person.

3. Think bigger

Instead of guessing who might be able to pay a decent rate, do some research to identify prospective markets that are likely to pay well. Remember, most writer jobs are never advertised — the business owner or editor is too swamped to wade through resumes or to even write an ad!

Many good gigs happen when you tap into the huge pool of hidden demand for writers.

How can you tell if a market can pay well? Your clue is that the organization has money.

Many startup online job sites have little or no revenue. To earn more, you need to move beyond these shaky operations to find more established, successful markets.

Target publications that pay pro rates

If you write for publications, get Writer’s Market with online support, dial their search engine up to five dollar signs (the highest pay rate), and see what comes up. Make that your pitch pool, instead of whatever magazines you happen to see on your local newsstand.

You’ll find national publications with big circulations tend to pay better. Also good are niche publications that have a well-heeled readership (CEOs, doctors, lawyers, etc.)

Pitch profitable companies

If you write for businesses, research revenue and target bigger companies. Move up from whatever you’ve been focused on — if it’s been solopreneurs, find companies with a few employees. If it’s been $1 million businesses with one store or office, try $10 million ones with multiple locales.

  • Use annual revenue as a guide. The best pay is usually with companies with $10 million or more of revenue. My best client ever in terms of hourly rate was a $1 billion privately held consulting firm. It’s a myth that the Fortune 500 don’t hire freelancers — I’ve written freelance for several of them, so I can tell you they do.
  • Pitch companies that sell products and services. I like to look for companies that sell a physical product or valuable service that they deliver in the three-dimensional, real world. Steer clear of websites whose only revenue is online ads and the only “products” are your articles. That model isn’t succeeding for most of the businesses that try it.
  • Also look for longevity. If they’ve been around five years or more, they’re likely profitable, and serious about marketing. And that means opportunity for you, at professional rates.

Find great freelance writing jobs

If you’re hoping to make 2022 your banner year for freelance writing, but you’ve struggled to find work that pays well, get your mind right. Then use these strategies to find great clients and get paid pro rates.

Where are you looking for freelance writing jobs? Let’s discuss on Facebook or LinkedIn.

Freelance Writers Den: Learn how to grow your income.

78 Comments

  1. jobs for freelance writers

    Thanks for any other fantastic article. Where else could anybody get that kind of info in such an ideal method of writing?
    I’ve a presentation subsequent week, and I am at the look for such information.

  2. Obodo Charles

    Hi Carol,
    This is such a great platform for newbies to learn, The aim of every individual in life is to grow or increase in whatever he or she does for a living. As a freelancer, my dream is to earn a bit more for my efforts and this article has truly given me an insight on steps to take in order to achieve that dream. Thanks for sharing this wonderful content.

    • Carol Tice

      You’re welcome!

  3. wanguba muriuki

    Nice timeless info. How do I get these clients yet am not from an English Native country?? I have been writing for content mills and agencies for 5 years but I want to break into a bigger league.

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