Category: writing clients

The Lowdown on Copywriting Rate Sheets

One of my mentees recently asked me if she could see a copy of my rate sheet, as she had a small-business prospect and was wondering what to charge them.

I had to tell her that I don’t have a rate sheet. I know some copywriters do have a set list of charges they hand out to prospects.

I think that’s a big mistake. Why? Because every client is different.

Listen in on a Writer-Client Negotiation

One of the biggest problems many new copywriters have is they’re afraid to discuss a client proposal and negotiate. Instead, the writer gets a prospect and is so excited, they jump at the first offer that’s made. Often, this means they end up with a lower rate than they might have secured if they’d explored the client’s needs and budget a bit.

When Writing Clients Create Crises

I got a new client recently that I was very excited about. It was a good regular account for eight short articles a month. They had a big list of topics ready to go. I thought it sounded just great.

Then I started trying to work on the account, and everything changed.

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